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"Education is the most powerful weapon which you can use to change the world”
– Nelson Mandela

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Challenge 2 Discussion

Challenge 2 Discussion

Q This week we are learning about building and sustaining a competitive advantage. Look for an online article that should be no more than one year old. Explain in one paragraph why and how you believe the article relates to this week's Challenge. Be sure to include the article link and be sure it is not broken. Engage by reading and replying to posts by your classmates. This is the 'Online' engagement component in BUSA4000.

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This week we learned about building and sustaining a competitive advantage. We can see that technology has a strong influence on having a competitive advantage. This article explained how most companies prefer having 24/7 customer service available. The article talks about the presence of Artificial Intelligence. The AI can help customers with any issue anytime and anywhere the customer wants. This is an excellent way to always put the customer's needs first, and it is a great way to be ahead of the competition. Not all companies have this; most companies still have regular business hours set.